TYPE: Overlay Design / Look of The Games: Environmental Graphic
Design and Design Guidelines / Wayfinding Systems / Urban Planning
CLIENT: Comité Organizador de los Juegos Panamericanos Lima 2019 /COPAL
YEAR: 2017-2018
LOCATION: Lima, Peru
The Pan American Games are a multisport event governed by the Panam Sports Organization. Our intent for this Pavilion was to ensure that although it is a temporary structure, that it has a unique ephemeral quality to it. We arranged to have a plethora of bright colors and graphics sprawled throughout the site, as well as a multitude of open spaces for the public to occupy.
Partner in charge: Willy Zambrano
Design Partner: Daniel Barrenechea
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"Look of The Games" for Lima 2019_ZAD for Pico Group